Natural Awakenings Reader Demographic...
by
amanda
—
last modified
Thu Sep 18, 2008, 08:53
21st century trend research is tracking a $208 billion marketplace for goods and services designed to serve the needs of people interested in Lifestyles of Health and Sustainability (LOHAS). This is exactly who reads Natural Awakenings, and this growing segment includes about 30 percent of the U.S. population, including 50 million adults.
Our field is well-documented and predicted to be the next trillion-dollar industry. We are the field’s publishing leader—at the right place, and at the right time.
