Natural Awakenings Reader Demographic...
by
amanda
—
last modified
Fri Dec 28, 2007, 08:20
21st Century trend research is tracking a $208 billion marketplace for goods and services designed to serve the needs of people interested in Lifestyles of Health and Sustainability (LOHAS), exactly the audience Natural Awakenings caters to. This growing segment includes about 30 percent of the U.S. population, including 50 million adults.